House of Dana c. 1932
Javier Serra founded The House of Dana in Barcelona Spain, in 1932. The Greek goddess of Music and Poetry, Danaë, mother of Perseus by Zeus, inspired the naming of The House.
Above is the logo from the House of Dana (author's collection).
Javier Serra retained the legendary French perfumer Jean Carles (Jan 12, 1882—Jul 8, 1966) to compose many of the perfumes in the line: Tabu, Emir, and Canoe. In addition to being the perfumer behind such iconic fragrances, Jean Carles was also the nose behind Shocking de Schiaparelli and Ma Griffe and was the founder of the Roure Perfume School in 1946.
Vintage Coffret from the House of Dana c. 1950s—1960s (author's collection).
Mini bottle of Emir with modern reproduction (author's collection).
Limited seats available for a hands-on comparison of vintage Dana Emir against my historically accurate reproduction — formulated outside modern IFRA restrictions, for study, not skin: Vintage Perfume Study